Elite Email, a world leader in email marketing solutions, now accepts payment in the fast-growing digital currency named Bitcoins. The additional payment option comes at a time when the value of bitcoins and volume of bitcoin transactions is exploding internationally. Elite Email is the first email marketing service provider in the world to accept bitcoins as a standard payment method for subscription fees.
Elite Email previously accepted payments by Visa, MasterCard and American Express credit cards in both US dollars and Canadian dollars. In addition the organization accepted payments by PayPal and check. Now adding bitcoins into the mix provides yet another offering to ensure that customers of the cloud-based email marketing software can pay for services using their preferred method.
Accepting bitcoins integrates seamlessly into the billing process because it is very similar to credit cards with several advantages. Most notably, payments with bitcoins are less susceptible to fraud, as opposed to their credit card counterparts that are constantly plagued by stolen numbers in card not present transactions. In addition, the processing rates charged to merchants like Elite Email are much lower for bitcoins than they are for standard credit cards
Once Elite Email accepts payment in bitcoins, it can then decide whether it wants to convert the funds into US or Canadian dollars or choose to seek out other suppliers and pay them directly from the Elite Email bitcoin wallet.
At the core of the Elite Email philosophy is to help our customers succeed. While that typically involves helping them harness the power of email marketing to achieve their marketing goals, it also means being able to accept payment in the way that is most convenient for them, says Robert Burko, CEO of Elite Email. Bitcoins are becoming more popular by the day and we always strive to have Elite Email on the cutting edge of whatever is emerging, so we're excited to now offer this as an option to our customers.
Since the market rate of a bitcoin has been varying a lot in recent weeks, Elite Email calculates a real-time exchange rate at the moment the customer makes a purchase. This ensures that as the value of a bitcoin goes up or down, a customer is always paying the proper equivalent value to a standard currency at that specific time.
Elite Email is a leading North American email marketing service provider (ESP) that has been helping customers achieve greater email marketing results for nearly 10 years. The Elite Email cloud-based (software-as-a-service) platform allows organizations of all sizes to build and grow their mailing lists, create eye-catching emails, and track results with detailed reports and analytics. All services are backed by Elite Email's outstanding support and customer care.
Small businesses, nonprofits and associations worldwide use the Elite Email platform to attract new customers, drive repeat business, and encourage referrals through email newsletter, flyers, promotions, and announcements. As a leader in the industry, Elite Email has won many awards and is frequently featured in the news media.