Spam Trap 
Spam Trap
A spam trap is a seemingly valid email address used to identify spam messages & senders. The idea behind a spam trap is to take an email address that hasn't been subscribed to any mailing lists and track the email it receives. Since it has not subscribed to any mailing lists, anything it receives must be unsolicited or spam.
- A/B Split
- Above-The-Fold
- ASP
- Auto Reply
- Auto Responder
- B2B
- B2C
- Bandwidth
- Blacklist
- Bounce (Hard)
- Bounce (Soft)
- Call To Action
- Campaign
- Can-Spam Act of 2003
- CAPTCHA
- Challenge Response
- Click-Through Rate (CTR)
- Content
- Conversion Rate
- Cost Per Thousand (CPM)
- Database
- Dedupe
- Domain Key / DKIM
- Double Opt-In
- Email Blocking
- Email Client
- Email Newsletter
- Email Service Provider
- eZine
- False Positive
- Font
- From/Sender Address
- From/Sender Name
- Harvesting
- Header
- HTML Email
- IP Address
- ISP
- Landing Page
- Links
- Load Time
- Mailing List
- Multi-Part MIME Email
- Open Rate
- Open Relay
- Opt-In Subscriber
- Opt-Out List
- Opt-Out Subscriber
- Permission Based Email
- Personalization
- Phishing
- Preview Pane
- Privacy Policy
- Rental List
- Segmentation
- Signature
- Single Opt-In
- Spam / UCE
- Spam Trap
- SPF Record
- Spoofing
- Subject Line
- Targeting
- Unique Selling Proposition
- Unsubscribe
- URL
- Viral Marketing
- Web-Friendly Fonts
- Whitelist
